Personal Selling Point
Most businesses fail because they want to make money quickly and as fast as they can. Why is there something called business?
Business to me, was coined from the two words, "Busy and Ness" Therefore, business when brought together become business, a noun. That means you must get busy at anything you are doing. you must be focused and not distracted. the goal of every business is profit, but the main motive of starting up a business venture is to affect and develop oneself to be busy with what you know how to do best.
when you do your best to satistfy the lives of others, then, you are sure to make profit. But many business is never so, they want to make profit at the expense of sacrificing the natural abilities and endowment to help and make the lives the lives of other people better. That's exactly what makes most businesses to crumble some days or month after their birth. The truth is, you can never make profit from someone you are defrauding or playing Russian roulette with.
Do your best to give the best of your service. that is very peremptory!
As Important as every business is, so also their personal selling proposition, projection or point. What then is the meaning of Personal Selling Point? It simply means what differentiates your business from others.What your business can offer is of-course nonnegotiable as regard the personal selling point. Sometimes, it is the good-name of your business. It attracts clients to your business. Today, if you have not gotten any, make sure sure you get one for your business.
Personal Selling Point can also be regarded as Unique Selling Point in most cases. Your business just have what distinguishes it from other businesses. Now, let me ask theses question to help you better. What has always distinguished your business from others? What can you offer that will make your business always a comfort zone for old and new clients? Is your business area a welcoming arena for customers? How about the attitude of your receptionist and marketer to your customers? Is your business having new clients regularly? If all these questions answer yes, then you're probably having a good USP. What you need do is to just go ahead and build the name.
Lastly before I go, I will like to tell you the secrets of parent companies success and the causes of the infants' failure. Parent companies have all the resources to carry them through hard times. Newly established companies are too inexperience to face some kind of situation that may come their way. Old companies have many clients already why newly established are just gaining the favour let-me-try-you customers. Parent companies sell good-name they have built over the years. Now, the problem lies if newly established companies are now propagating goodnames. THEY WILL SIMPLY FAIL WOEFULLY. What they need now is good products or services.
For questions and comments you can write me: J.akinkitan@yahoo.com
facebook: Learnersquota. or call me 07060819527.
Comments